Business

The Power of the Political TV Ad Event 9/20/2012

The Power of the Political TV Ad Event 9/20/2012

David Schwartz, a curator at the Museum of the Moving Image in New York, and the country's leading authority on Televised Political campaign commercials  will be in Portland next Thursday, September 20 at 12:00 noon.   He will give the history of the TV ad in Presidential elections from the 1950s right on through the Super Pac-fueled environment of the 2012 election.   David will share examples from his museum's historic collection as well as insights on how they worked  - or didn't.     What: The power of the political TV ad When: Thursday, September 20, 12 noon  Where: Rines Auditorium, Portland Public Library Cost: $25 ad club members/$30 non members RSVP: info@maineadclub

4 Important Elements of Your Company About Us Page

4 Important Elements of Your Company About Us Page

Dave did a great webinar yesterday on Optimizing the Most Important Pages of Your Website (see the full recording here). It may surprise you that your About Us page is one of the most viewed pages of your site.

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5 Simple Things Nonprofits Didn’t Know They Could Do With Social Media

5 Simple Things Nonprofits Didn’t Know They Could Do With Social Media

This week I was fortunate to work with a great room of local nonprofits on the current state of social media and how nonprofits are utilizing these tools. At the end of the event, I heard from a few of the attendees on how surprised they were at some of the things they can do with social media, that they had never heard of before.

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Good SEO for Your Blog

Good SEO for Your Blog

There has been a lot of talk about Blogging and SEO and how they work together lately. Some research shows that business blogging is on the decline, while many are turning to social media for their marketing. Other people are very wound up about the latest Google update and how it is going to hurt your search rankings. I thought we would talk about both and some SEO and blogging best practices along the way.

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Facebook upgrades iPhone/iPad app

MENLO PARK, Cal. (NEWS CENTER) - Facebook released an upgraded to their iPhone and iPad mobile app today.

Avesta Housing hires Mindy Woerter as communications manager

Avesta Housing hires Mindy Woerter as communications manager

Avesta Housing, northern New England’s largest nonprofit affordable housing developer, has hired Mindy Woerter as its new communications manager.

In this newly created position, Mindy will oversee the organization’s media relations, online presence and branding initiatives. She has more than 10 years’ experience in journalism and most recently was online editor at Mainebiz in Portland.

A Topsham native, Mindy now lives in Durham.

About Avesta Housing

Avesta Housing is celebrating 40 years of providing and advocating for affordable housing. An award-winning agency, Avesta has grown to become the largest nonprofit developer in northern New England and one of the country’s most innovative leaders in affordable housing. Avesta manages a portfolio of more than 1,900 apartments in 31 Maine communities including Portland, Windham, Bridgton, Rockland and Kennebunk.

How to Grow Your Mobile Presence [INFOGRAPHIC]

How to Grow Your Mobile Presence [INFOGRAPHIC]

Has your audience gone mobile? Most of the world IS going mobile! You can check your Google Analytics to see how many people are visiting your website from a mobile device.

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